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How To Automate And Optimize Your Online Business With Melisa Vong

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With online businesses growing I wanted to interview an expert on automating and optimizing online businesses. Melisa Vong is that expert and I got the chance to interview her. Here’s what she had to say:

Hey Melisa, can you tell us a little about who you are?

“Who am I?” Now that’s the million dollar question we all ask ourselves! I guess it all depends on who you ask. If you ask my mom, she’d tell you I’m her pride and joy. My business partners and social media friends on the other hand might think I’m some internet entrepreneur living her best life, my clients might think I’m some Amazon FBA expert or E-commerce wizard, and to my hedgehog I’d be his savior and reliable food dispenser. I like to think of myself as a fierce serial entrepreneur who inspires people to chase their dreams and help take their businesses to the next level through strategic branding. On a more tangible note, own and operate several e-commerce brands within the health and wellness niche as well as beauty space. Additionally, I provide consulting services to brands that wish to expand their retail presence into the Amazon marketplace as well as assist in brands that need a helping hand to scale up their current Amazon strategy.

Can you give us a look into your background story?

For me, the hustle started young. When I was in second grade, I would take my allowance money to the flee market and purchase these “surprise bags” which would contain 4 to 5 little trinkets or toys in them for $2. I would then sell them for $1 to $2 a piece, netting me a pretty profit to do it all over again or buy other inventory like chocolate bars to sell. When my parents separated, my mother had to support me and my sister on her own so at 12 years old I went out and got my first job which was going door-to-door selling newspaper subscriptions for my local newspaper. I wanted to help in any way that I could and watching my mom work so hard to provide for us really lit a fire under me and instilled a hard work ethic like no other. She is a huge inspiration for me and is also a huge health nut which is what put me on the path of creating my own botanical based skincare company while I was working in car sales. Fast forward, I was able to quit my job to go full time with e-commerce and now own multiple businesses within the wellness and beauty space and also help others launch and scale their own brands which has become my main focus right now.

What are the benefits to automating your online business?

The largest and most obvious benefit is time and energy freedom. It should be no surprise that when you have someone else take over tasks that you once performed, you have the opportunity to focus on what matters most in business which is making the strategic decisions to grow and scale your business and of course, yourself. You are the captain of your ship and as an entrepreneur who is practically addicted to growth, metrics, and generally getting sh*t done, it’s easy to forget that we all need sleep, a good diet, exercise, and a healthy mind. Sacrificing the latter for the former seem like a good idea at first, but you soon come to realize that your resources are finite and that you are not a superhuman. Automating a business not only allows you to shift from more of the smaller day-to-day tasks to the bigger strategy plays, but it allows you to actually take time for yourself to ensure that you are operating at the highest level and maximum potential.

What are some important tools entrepreneurs should take advantage of to help automate their online business

With the internet and its vast amount of resources available to us at our fingertips, it’s hard to sort through which ones are actually useful and which ones are just glorified apps you download and use once. When it comes to building an e-commerce brand or business, here are some tools or platforms that show promise and have proven to be effective with automating your e-commerce or Amazon business:

Amazon FBA (Fulfillment By Amazon) – If you have a brand or sell products online, you may want to look into putting or selling those products on Amazon as well to help automate a lot of your supply chain and other important aspects of your business. For example, Amazon will handle shipping your products to your customers so you don’t have to worry about packing them and fulfilling orders manually, printing and applying shipping labels, and driving to your local post office to ship the products. Another benefit is that Amazon also handles a lot of the customer service for orders placed on their platform. When a customer has an issue, they usually reach out to Amazon directly, especially in cases where a customer hasn’t receive their package because it was lost or stolen.

ManyChat – What’s more automated than an automated messenger bot? You can use ManyChat to build full blown funnels for product launches, review campaigns, customer service, influencer onboarding and more! The open rate for chat bots range from 15 to 60% whereas the average email marketing rate is about 4% which shows huge potential for anyone leveraging chat bots.

Feedback Genius – Having the proper email messaging sequence is super important to maintain good customer service and ultimately get organic feedback and reviews from your customers. To help automate your Amazon messaging sequence so that you don’t have to manually send emails every time a customer makes a purchase, you can simply set up automatic emails through Feedback Genius and watch the reviews roll in while mitigating negative ones.

Tasker – If you have an Android, Tasker is a great app for automating basic tasks on your phone. For example, you can program Tasker to log into your Amazon account every 3 days, take a snapshot of your inventory levels, and have it send you or your supply chain manager an email with the photo attached.

Trello – This isn’t so much an automation software but it’s a good platform for project management and communication between departments. You can create cards with details on a specific task or project that needs to be done and move it through the different checkpoints until it has been approved by the appropriate parties and completed. I personally use this to communicate with my website developers.

Where can our readers find you on social media? 

Instagram @melisa

Jourdain graduated from Colby-Sawyer College, where he studied Business Administration with a concentration in Accounting and Finance. After graduation, Jourdain joined one of the most active Venture Capital Firms in the world, Alumni Venture Group. Before joining AVG, Jourdain Co-founded Beast Media Agency, a digital marketing, and PR company focused on helping founders get their stories featured in online publications. During his sophomore year of college, Jourdain worked for iComeUp Marketing, a start-up based out of Miami, Florida. Within 8 months he helped grow the business revenue from $20,000.00 a month to $130,000.00. In his free time, Jourdain covers success stories of founders and companies who are making an impact on the world for publications like The Hustlers Digest, Kivo Daily, Future Sharks, Thrive Global and Disrupt.

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Editorial

Learn How Digital Nomad Ksaveras Jancauskas Is Disrupting The Instagram Marketing Industry

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Ksaveras Jancauskas is a digital nomad who helps industry leaders and businesses, spanning different countries, to grow their online presence via Instagram and scale their brand. 

So far, Ksaveras started and scaled his Instagram marketing agency to a 6-figure firm. The well-known brands and non-profits such as RepresentUS and GivePower Foundation been clients of Ksaveras. The biggest turning point for Ksaveras was when he was able to grow brands to over 221,000 real followers in just ten days!]

In this article, Ksaveras shares how he climbed up the industry ladder and became the successful digital marketer he is today. 

Being Different

If you’ve heard about Ksaveras before then you’ve probably heard of the Instagram Leverage Framework. The Instagram Leverage Framework is the brainchild of Ksaveras and is referred to as a system that helps anyone assert their authority in their industry.  

With this system, Ksaveras has generated ten times return on investment (ROI) for different businesses on Instagram. This is why he’s one of the most sought after Instagram experts in the world. 

Overcoming Challenges

At the start of his journey to success, Ksaveras faced a significant amount of challenges. His biggest challenge was that he trusted a lot of unqualified individuals to carry out his task. Slowly but surely, his brand was no longer sought after by prospects.

“I tried taking shortcuts by delegating my work to individuals who offered cheap prices, but in turn, they gave my clients a lot of substandard results.” -Ksaveras says.

In due time, he learned that trust is a belief that has to be built and that taking words for a fact without testing can prove detrimental to the status of a business. Ksaveras also shares that it’s important to test a product before you sell it. He’s acknowledged the fact that it’s better to employ individuals yearning to learn and improve on their craft every day than to outsource to a third party “professionals.” 

Values and Principles

Ksaveras is a proud advocate of the “learn something new every day” movement. He never rests on his laurels and no matter the level of success he attains, he doesn’t get comfortable. 

Everyone in his industry learns how to grow Instagram accounts and then complacency sets in. Instead of following the status quo, Ksaveras improves himself every day and according to him, he knows more about Instagram than Instagram knows about themselves. 

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Garrett Atkins- Making Use of Full-Service Digital Platforms to Serve Others

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With the advent of the internet and advanced technologies, many business-minded people are investing in this sector. In fact, the number of people who have become reputed and wealthy online entrepreneurs has surged over the past 10 years. Among the reputed entrepreneurs who have stood out in the market, entrepreneur Garrett Atkins is a class above his peers.

At the age of 27 years, Garrett Atkins owns one of the successful full-service digital advertising companies. He is the Chief Executive Officer of VIE Media, a company based in St. Louis, Missouri. He is also the founder and a major stakeholder in St. Louis Podcast.com, the only and the most incredible podcast recording studio in the region. 

What Does Garrett Atkins Advertising Business Focus On?

Through his VIE Media; Mr. Atkins has been working with many household brands that have also taken advantage of his full-service digital advertising platform. These labels include The UPS Store, Better Homes & Garden, Metro Powered by T-Mobile and Sansone Group. Other notable brands include Farmers Insurance and Arsenal Credit Union among others. 

For small business owners, VIE Media has been a blessing. Thanks to incredible leadership and guidance of Garrett, the company has been working with numerous renowned start-ups as well as small to medium-sized businesses. The good news is that Garrett has been responsible for the establishment and growth of these relationships that have led to these incredible partnerships.

Significantly, through his podcast recording studio, Garrett Atkins has changed the livelihood of many people looking for a means to share and view content online. His podcast has been using advanced technology such as 4K video recording of the podcast. 

Through his podcast, it has been easy for his clients content to be distributed to Apple Podcasts, Spotify, Google Podcasts and other incredible platforms. Luckily for most of his clients, the content is also perfect to distribute via social media. 

The most common platforms many of his clients use are Facebook, Twitter, LinkedIn, and YouTube. This has been possible due to the implementation of high-quality videos.

Garrett Atkins has been an Inspiration to Many People 

It is not all about making money when it comes to Garrett Atkins’s endeavors. He is also a motivational public speaker who has inspired many people. He has been using social media, podcasting, and leadership to inspire many people not only in St. Louis but also in many other parts of the world. 

Among the great event, he has graced as a keynote speaker is the St. Louis Live2Lead event, an event that focuses on leadership. 

Garrett believes firmly that in life, those who do good things will then be rewarded down the road. Not because we live in some type of fantasy land but rather because people take notice of the good deeds you do and people to admire such things. They admire these things so much that they are also willing to work and provide a helping hand to those who are making a positive impact. 

What More Garrett Atkins has to Offer?

Mr. Atkins believes in the mantra that; nothing feels better than helping another human being. He is a Board of Directors of KMA Foundation, a non-profit organization that works together with the Missouri Department of Transportation. 

The main focus of the organization has been to identify roads where there is a high rate of fatalities and make necessary changes to reduce such deaths. Through this organization, Garrett Atkins and his team have been traveling to many high schools enlightening students about safe driving techniques and sensitizing the importance of safe driving. 

The organization has also been offering a scholarship to needy students. Mr. Atkins has been a staunch believer of good relationships and he believes they are the best way to serve other peoples’ interests. He wants to always be recognized as a great content creator, entrepreneur, public speaker, and a devoted philanthropist.

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Editorial

How to Beat the Odds in Life with “Your Favorite Online Trapper” Anthony Williams

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Anthony Williams’ success is a classic story of falling on hard times and rising back up by reinventing himself. Before finally realizing his potential. From getting caught in one of the biggest marijuana busts to becoming one of the most promising and successful young entrepreneurs and economists. This young man has come a long way. At 24, Anthony Williams has achieved more than many of his age. His life story has been awe-inspiring, and it was only his determination and perseverance that he has allowed him to overcome all the difficulties that came his way and has become the man of influence and substance that he is today. Let’s take a closer look at his life and the struggles that he had to go through in a little detail.

Anthony Williams – An Eventful Life full of Struggles

Born in the twin cities St Paul- Minneapolis, Anthony was abandoned by his parents while he was still a kid. Raised amidst immense hardships by his grandmother, “Nanny,” he had seen all sorts of eventualities and difficulties coming through. Anthony recalls a police raid at his mom’s residence as his first memory since he was born. He then later lived in a Public Housing Project, called “The Rose” with his Nanny and his other siblings.

The harsh reality of life hit him hard when he and his family were kicked out of the rose when he was 17 and was rendered homeless. This was just before he was about to enter his senior year at high school. He would have perhaps perished in oblivion had one of his best friends who co-coincidentally also goes by the name of Anthony would not have helped him. Anthony, then moved into his friend’s house and lived there for a good five years till the age of 23.

While living with his now extended family, he had too little money to afford to go to a community college and hence had to drop out in less than two months of attending St. Paul Community College. He was forced into the world of drug dealing to make ends meet while working a job, but even that was barely enough for him to survive alongside his newly found family. The worst was about to come in 2017 when a Minnesota Police Patrol team intercepted a truck full of marijuana and had charged Anthony for possessing 50 kgs (nearly $2M worth) of it since he was also in the pick-up truck. He went to jail as well and had to fight a legal battle to beat the case against him. His good friend and an exemplary lawyer Daniel Repka helped him to win the case.

Having seen his life and struggles, let’s look at his success story as well.

Successes and Achievements

Anthony started with day trading in the Foreign Exchange Market initially and kept digging in the world of finance and banking, and after acquiring enough knowledge, he helped his mentor with improving his credit so that he could qualify to buy a Lamborghini SVJ. Since then, there has been no looking back, and he has been named as “The Numbers Guy” or “Your Favorite Online Trapper.”

At the age of 24, he has achieved quite a lot for any 24-year old. He has been successful in creating the first-ever hybrid company involving Finance and Education in Minnesota. His expert knowledge about numbers, money, and the financial markets has made him a sought after name by many independent Financial and Banking institutions. He is an A-list Board Certified Credit Consultant and is FDCPA (Fair Debt Collection Practices Act), and FCRA (Fair Credit Reporting Act) certified. Anthony has helped clients with institutions as well as the end customers with his expert consultant services. When wearing his suits, Anthony proudly wears his Star Achiever Award lapel pin that he received during his early days in business as a Network Marketer for his exemplary service.

Anthony Williams – The Man with a Vision

With all that said, Anthony makes it pretty clear that he is into this business to help others. Perhaps that is much to do with the deep-rooted pain he had gone through being financially weak in his teens. He envisions, creating a system where people understand finance and the importance of money and how to go about increasing one’s worth, value, and credit through means of teaching financial literacy and investing.

His vision is to continuously create a delightful client and student experience showing that human touch, love, and compassion towards people with their particular financial problems. His purpose is to not only provide solutions to them but also to make them feel the way nobody else can make them feel when handling the sensitive topic of money — your friend in the financial arena.

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The Disrupt Podcast tells the stories of the world top entrepreneurs, developers, creators, and digital marketers and help empower them to teach others the skills they used to grow their careers, chase their passions and create financial freedom for themselves, their families, and their lives, all while living out their true purpose. We recognize the fact that most young people are opting to skip college in exchange for entrepreneurship and real life experience. This Podcast is designed to give them a taste of that.

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