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Interviews

How Jeff Fenster Can Go into Any Business and Dominate the Market

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From offering industry-breaking employment lifecycle solutions to companies since 2010 through his Payroll & HR Company – CanopyHR, to becoming a major influencer of healthy eating through his rapidly growing superfoods chain restaurants – Everbowl, Jeff Fenster is an entrepreneurial force to reckon with. He is the founder and CEO of a number of other successful ventures including, Superfuel Coffee (Superfood infused coffee company), Real Happy foods (superfoods importing company), WeBuild (a construction company with an impressive portfolio) JFEN Holdings (a disruptive digital marketing agency), and CanopyHR (Payroll and HR company),  among many others. Since graduating from Thomas Jefferson School of Law at 24, having earned his J.D, Fenster has broken into many different industries and made his mark by constantly dominating the market.

 

Jeff Fenster was named Top 100 Entrepreneurs under the age of 35 by Empact Showcase when he was just 30 years old. At 35. Fenster was named Top 100 Movers and Shakers in the country while his newest startup, Everbowl, named Top 40 Hottest Fast Casual Startup in America. This serial entrepreneur and innovator now shares with us how he ventured into different businesses and dominated the market.

 

On Organizational Culture

 

For Jeff Fenster, employees are one of the greatest assets for a business. That is why he always prioritizes developing a strong positive culture in all his companies. Fenster’s personal philosophy is to make friends and have fun!. Through this mentality, he succeeds in creating conducive work environments that foster positive relationships and provide employee motivation that in turn propel his businesses to growth and success. To further scale his companies, Fenster has relied on the numerous relationships he has developed over the years as an entrepreneur. He believes that the right relationships can give entrepreneurs access to capital sources, knowledge and new customers when leveraged. According to Fenster, to move your business to the next level you must leverage your relationship capital, whether it is through value leverage or utility leverage.

 

On Business Approach

 

Jeff Fenster explains that each one of his start-ups has been born from the identification of market gaps through thorough research. And when it comes to the business approach to take, his main agenda is to always offer fresh eyes & disruption. Fenster believes that to succeed in new industries, you must break the status quo. If the presence of your business and the products and services offered do not stir up the market in any way, then you are not offering anything new or outstanding. And the growth of your business will eventually stagnate or go downhill.

 

As an innovator, Jeff Fenster always develops unique services and products that address critical market gaps. He further invests in quality, efficiency, and accessibility of his products and services to create zero room for competition. Fenster’s goal is to always be the game changer in the industry and this is how he has successfully dominated every market he establishes a business in.

 

On Work Ethic

 

From the age of 24, Jeff Fenster has been on the path of establishing one successful business after another. 12 years later, he is still doing it and does not plan on stopping any time soon. When asked what keeps him going, Fenster replied that if it’s worth doing then it is worth overdoing. Even after making millions of dollars as a young entrepreneur, Jeff Fenster who is now a family man and father of two still continues to innovate because every business he establishes is worth it.

 

And as for the argument of talent vs. hard work when it comes to success in entrepreneurship, Jeff Fenster echoes the principle that hard work beats talent when talent doesn’t work hard. This principle has been the foundation and the reason for his courage to make entries in different industries. Fenster has developed businesses in industries that were led by individuals who possessed more talent and experience than he did, but he still succeeded because he outworked them. He believes the key to success in entrepreneurship is hard work, talent is merely a boost.

 

In the entrepreneurial world, Jeff Fenster is referred to as a serial entrepreneur. And based on his successes and achievements over the years, that is a title well deserved. His journey of success is a true representation of how hard work pays.

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Interviews

How Michelangelo Azzariti Grew to Become Italy’s Most Inspiring Artist

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A lot of people wonder how great people come into being. More often than not, these people come from normal or even disadvantaged backgrounds but have an X factor and inner motivation that uplifts them to success. This is the case with Michelangelo Azzariti, one of the most sought-after photographers in Italy.

 

Michelangelo Azzariti was just a normal guy whose life after graduating from college began by wiping tables and serving drinks in a couple of bars and hotels back home in Alta Badia, Italy. During this period, he also worked as a communication assistant and social management personnel.

 

He Decided To Pursue His Passion

 

Michelangelo loved to travel and also had a dream that he will be able to travel the world and make lots of money while at it. While on his numerous trips on various parts of the globe, he took the opportunity to capture great moments, places and people with his camera. This is when he discovered that he was a good photographer. Sooner than later, his love for traveling and photography intersected. This is how his formidable career as a travel influencer kick-started.

 

Created His First Instagram Account

 

Michelangelo Azzariti created his first Instagram account in 2013 in an attempt to market his photography services. He started publishing the photos he had snapped on some of his travel expeditions during a time when Instagram had not gained much traction as a marketing platform. These photos include landscapes, hotels, and cities among other interesting things and places. He improved his skills over time and also acquired new and superior equipment that helped him grow his careers in photography, and also a travel influencer.

 

His big break

 

As his Instagram account grew thanks to his exceptional work, the lucrative Italian tourism and fashion industry began taking notice of him. His fortunes changed when Giulia Gaudino the famous Italian fashion blogger showed her interest in his work. He took photos of Giulia and her boyfriend Frank Gallucci or their trip to the UNESCO world heritage site which garnered over 30,000 likes on her Instagram account.

 

Michelangelo Azzariti Current Success

 

5 years down the line, his travel photography business is thriving more than ever. Currently, Michelangelo Azzariti is one of the most sought-after photographers in Italy by established fashion bloggers, hotels, travel companies and businesses alike. He boasts an active following of more than over 58,000 followers on Instagram, which is the major platform that he uses for travel blogging.

 

More recently, he has franchised to YouTube where he runs a thriving YouTube channel and is also set to start contributing to popular established websites on the topics of online marketing and travel marketing. His success online has enabled him to collaborate with scores of luxury hotels and travel websites. Most of his clients are often more than ready to fully cater for his travel and accommodation expenses making his dream to travel the world while making money come true.

 

His Success Didn’t Come Easy Though

 

In an interview, Michelangelo admits that one of the questions he’s commonly asked by people is how did he manage to grow such as a huge following. Others ask, how he does get to be hosted on a hotel for free or even get paid to travel. Another popular question is, how does he manage to get those huge advertisement deals.

 

He responds to these questions by saying that, it was not easy to achieve this. His success has been as a result of hard work, perseverance, and dedication to his dream and career. He spent hours on end behind his PC carrying out research on the travel niche. Not forgetting time taken to hone his skills as a photographer, learning photo editing skills and also ways to market his craft.

 

What Makes His Photography Stand Out

 

What makes his photography stand out is the fact that he adds an empathic component to it. When this is coupled up with the strong aesthetic sense that is characterized by shots taken in unique places and from suggestive corners, he is able to treat his audience with a different perspective of the world. What more has contributed to his success besides his top-notch photography skills is a mix of luck and the fact that he took time to learn marketing strategies and skills that have enabled him to secure well-paying clients.

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Interviews

Building an Engaged Following with Joey Ruben

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As massive portions (sometimes even 100%) of today’s businesses’ revenue comes from social media, learning how to please the Instagram algorithm is one of the most important things you can do as an entrepreneur. I was able to interview Joey Ruben, a social media entrepreneur who has been able to master rapidly building audiences on Instagram, on what kind of strategies he’s learned in his experience growing dozens of accounts (some over 1 million followers).

 

What are those trying to grow an audience doing wrong?

Joey: “Posting isn’t everything. Although posting good content is important, it isn’t enough to grow. You need to foster and nurture an engaged follower base in order for Instagram to organically promote your account through recommendations and explore page. I focus on 5 things when trying to build a highly-engaged following:

 

1. Direct Messages

I try to respond to nearly every direct message I get. Along with showing people you care, Instagram will rank your posts higher in the feed of those accounts who direct messaged you. You’ll also gain additional insight on what you can be doing better with your page through the suggestions people make and questions they ask.

 

2. Stories

Half a billion Instagram users watch stories daily, so if you aren’t publishing content on your story you are missing out on a large viewership. I’ve found that by posting your followers will tend to engage better with your feed content as well.

 

3. Responding to Comments

Show your followers you care by responding to comments! They took some time out of their day to leave a comment on your page, it’s only right that you spend some time to reply.

 

4. Going Live

Instagram lives are ranked higher than stories, so it is easy to get additional engagement from your followers by occasionally going live. Instagram live is also a powerful tool for garnering page feedback from your followers or redirecting them to engage with a post.

 

5. Engaging with Followers

Follow your followers! You can create superfans by engaging with your followers’ content. Scratch their back and they’ll scratch yours.”

 

How can I quickly boost engagement?

Joey: “If you’re looking to authentically increase your account’s engagement overnight, you should pay attention to what kind of content top pages are posting. Repost high-engaging, proven content to your page and you will notice a difference. You can also boost feed engagement by adding niche-related hashtags to your posts. Another tactic to get more engagement on your posts is by adding posts to your stories. You can also gain extra organic impressions on your account by posting content that is shareable, this is usually content that is funny or provokes some sort of strong emotional response in the viewer that they may want a friend to experience. There are lots of quick cheat codes to getting better engagement on your posts. They are constantly evolving so the best thing I can recommend is for you to model after what top-performing pages in your niche are doing.”

 

What kind of tools do you use to run your pages?

Joey: “There are a few different tools I use to free up time when managing my pages. Before publishing video content, I often use the app Vont to add text or edit the video. When I make commentary-based based photo posts, I’ll add a comment to the photo with Twitter, then screenshot and crop it to a square. This is what you see most large Instagram theme pages do. I use IGBlade to track my growth over time. I also use the in-app analytics tool to monitor my pages’ performance as well as to gather insight into what kind of people follow me. There are a number of tools out there to streamline various tasks like content creation, scheduled publishing, analytics and more. I recommend anyone who runs multiple pages to look into using some of these tools.”

 

How can readers connect with you?

Joey: “Instagram: @jo.ey”

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Interviews

Why Socialblerr Should Be Your First Choice When Trying to Grow an Instagram

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Branded The number one Instagram Agency On The Planet, Socialblerr specializes in helping people grow their personal as well as business brands by leveraging the power of network and influence. The type of businesses that Socialblerr help to grow is small to medium-sized. People who come to Socialblerr for their services enjoy the privilege of having customers brought directly to them. In addition, Socialblerr is the go-to agency for models, musicians, celebrities and fortune 500 companies that need not only to grow their brand but also increase their audience size.

 

It Takes Two Flints to Make a Fire

 

Socialblerr’s success can be attributed to two main groups of people – the clients, and the management team that works behind the scenes. Together, these two groups of people have contributed to the immense growth and trustworthiness that Socialblerr is proudly known for. The management team is professionally trained and motivated to work with genuine marketing strategies as well as other models such as artificial intelligence social media development. By doing this, the client is assured that their Instagram gets the needed exposure to create empires and maintain a long-lasting legacy.

 

Austin Godsey talks about his team-mates at Socialblerr as a group of experienced, dedicated, and passionate professionals always ready to come to their clients’ rescue. By personally managing their clients’ accounts, they are able to give almost 100% human influence to the work while leaving the rest to the advanced artificial intelligence systems. The job description of these systems is to lay the groundwork for bringing in organic traffic and ensuring that their full attention is gained.

 

Target Specific Services

 

Real Connections: At Socialblerr, Austin Godsey and team makes brand new connections every single day. Clients receive new followers and influencers on a regular basis to grow their business or personal brands.

Market Research: The Socialblerr team conducts detailed research on behalf of the client. The research is target specific and relays results that are geared towards driving business and new leads on a daily basis.

 

Engagement: When the market research is done, the Socialblerr team begins to engage with the market they just found. Engagement consists of likes and comments on your content. Unlike other agencies, at Socialblerr, you reserve the right to choose the comments that will be used, and to which type of audience they will be directed to.

Measure Our Results: Austin Godsey says that they are constantly measuring their own results and performance while conducting tests on the strategies adopted by the agency. They do this to enable clients to achieve the very best of results consistently.

 

What to Expect on Socialblerr

 

In a bid to cater for clients across all budget levels, Socialblerr offers four different sized packages. These vary from $47 a month up to $1,997 a month. The packages are labeled bronze, gold, and platinum as they progress upwards. The services within each package are tailored to suit what clients are looking for when they want to grow their Instagram.

 

Once you sign up for the platinum package, you gain access to Socialblerr Academy which opens an opportunity into advanced Instagram marketing and giveaway campaigns for massive follower growth. You also benefit from round the clock support that translates to more organic video and story views. Socialblerr experts know that you need specific targeting of marketing strategies, that is why they have sowed in gender-specific and high influencer targeting in the same package. Apart from that, there is an exclusive opportunity to consult with the CEO and CMO. If you are just starting out on Instagram and need a little help with how to go ahead, the platinum package comes with access to over 20 training videos and Instagram growth hacks. There is actually no better way to get more organic views and followers on your Instagram than by signing up for the Socialblerr Platinum Package.

 

Conclusively, What better way is there to grow your Instagram? There surely isn’t. To sum it all up, Austin Godsey says that they save their clients countless hours by that they would have otherwise spent trying to gain followers. Through Socialblerr millions of Instagrammers like you have had leads delivered directly to their DMs and increasing their overall page traffic.

 

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The Disrupt Podcast tells the stories of the world top entrepreneurs, developers, creators, and digital marketers and help empower them to teach others the skills they used to grow their careers, chase their passions and create financial freedom for themselves, their families, and their lives, all while living out their true purpose. We recognize the fact that most young people are opting to skip college in exchange for entrepreneurship and real life experience. This Podcast is designed to give them a taste of that.

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