fbpx
Connect with us
GET YOUR TICKETS TO OUR NEXT DISRUPT MASTERMIND EVENT!

Entrepreneurship

Whether To Sink Or Swim With Kaye Bassey

Published

on

What’s your backstory?

I was born in a Canadian suburb in Toronto on the 1st of January as the first baby of the year. My parents both worked as diplomats so I spent the first few months of my life in Canada and soon relocated to the stunning city of Prague, Czech Republic along with my entire family.

Growing up, I was exposed to multitude of different cultures, backgrounds and languages. I am fortunate enough to have parents who strongly believe in being well-rounded and exposed to various aspects in life. From a young age, I was given the freedom to travel, have friends from varying unique backgrounds and most importantly was taught that the sky is limit when it comes to everything in life. Thankfully, this helped shape and mold me creatively into the person that I am today.

As I grew up- I lived with my family primarily in Europe, spending a few years of my life back home in Nigeria. These years were very important to me as it exposed me to another side of culture, fashion and an uncanny appreciation for animals which still fills my heart today. 

I have always had a big spot in my heart for the arts and animals- although, I had the opportunity to study International Business through University- I have come back to combine my extensive knowledge in Business while incorporating these principles to grow my business.

As I go through life there are many things that continue to inspire me. The three major things are my passion for animals (I grew up on a farm for some of my life growing up and worked with all sorts of farm animals- chickens, goats, turkeys etc), my passion to help out children (my parents both grew up as orphans and were able to make it out the situations that they were born in to and the creating in fashion & beauty. 

Growing up, I have had to face a number of challenges. One was living in Berlin, Germany alone at the age of 16. It pushed me out of my comfort zone. I learned the value lesson of choosing whether to sink or swim.  I chose swim and always have my whole life. Being independent and mold-able is something that I have learned overtime. This has also given me the confidence to know that I am capable of doing or achieving anything anytime.

Shedding light on animals that people typically fear or do not have much knowledge about. I am an environmentalist. On the horizon, there are projects that I am currently working on with animal rescues in Africa. Also, I am using my platform to help with awareness.

 

What made you decide to choose this career path?

My passion. Every since I was around 5 years old, I took a keen interest in watching the show, “Style by Elsa Klensch”. I can not even explain the influence that had on my for the years that I watched it for. It resonated so deeply with me and has definitely helped sow my creative side since a young age. Ever since then, I was hooked and knew that no matter if I studied business and had an encounter with finance and numbers, I would always go back to what I really know and love- creating.

 

Can you share a story about the funniest mistake you made when you were first starting? Can you tell us what lesson you learned from that?

There are so many funny moments that I can share. I never refer to them s mistakes though, because by making errors, you learn the best. I think I will share a very light hearted funny story that happened recently. I went on a really important meeting recently and we both ordered coffees. A few minutes later, I placed my arm on the table and my whole cup off coffee went flying off the table- spilling all over the table and the floor. Luckily, it completely missed us both. I tried to apologize with a straight face but she started laughing hysterically and I did too. It was funny because that meeting was so important to me and something so silly happened- it helped to relieve the tension.

I learned something so important from that though. To take life easy! It doesn’t matter how prepared you are, sometimes you experience uncontrollable or unanticipated situations- so I have learned to let go a lot and not try to control everything so severely.

 

What do you think makes your company/personal brand stand out?

I think my personal brand stands out so well because I am unique and true to myself. I truly only post things that I love and work with company’s that I believe. Being genuine truly pays off and people can see easily through facades.

 

What’s a quote that you live by?

“Que sera, sera” translated as, “whatever will be will be”- there is actually a song about it. It was one of my favorite songs to sing. My mom sang it to me a lot when I was younger. I think for me, it is an ode to really enjoying each day and living in the moment- not overthinking things.

Kaye Bassey 

Continue Reading
Comments

Entrepreneurship

To Being Perceived As Crazy To Being Asked How He Did It With Connor LaRocque

Published

on

What’s your backstory? 

I was a goofy C student in high school and a prankster. I was always into hip-hop so I dressed like a gangster to stand out and hide my fears. I was literally terrified growing up but I never showed it because I had a big mouth. My brother and all of his hockey mates used to beat me up. I was a punching bag, which leads me to become a martial artist. I’ve practiced and trained the art of Muay Thai for over 10 years now. 

I competed briefly and was blessed to have had the opportunity to train with some of the best kickboxers in Canada. I even got to be the punching bag for Team Canada who was fighting in the worlds. The best part was that after all of those beatings from my brother and his hockey mates, I always have a smile on when facing adversity or in hardcore training situations. I feel that they conditioned me to never be broken. This leads me to write 2 books, one bestseller called “Mindset is Everything” which formulated my philosophy and helped me launch a successful brand as a speaker and author. 

From C student to now having published more books than most of my teachers gave me the confidence to take on the world. I didn’t want to be just another speaker and didn’t fit into the societal norm which leads me to become a full-time entrepreneur. All those years of prank phone calls really helped me when picking up the phone and selling! Knocking door to door in -40 helped build grit and character.

I’ve been blessed through my failures to have grown a 6-figure marketing agency (SocialRise) today that focuses on lead generation. I also do coaching now and help young adults and entrepreneurs become leaders and they monetize their brands to generate leads. 

Ultimately my life’s mission is to help people build self-sustaining platforms for the rest of their lives. We are building the next generation of entrepreneurs and leaders and Canada and I am excited to be at the forefront as one of the top millennial leadership experts throughout our proud nation!  

 

What made you decide to choose this career path? 

I didn’t want to be another lawyer. I know some friends who make great lawyers and are meant to be. However, as for myself, I have always been someone who wants to go down a different path and create my own. Entrepreneurship is the perfect avenue to create a life by design. 

I’ve always been good at communication and sales! Two of the most important things in my opinion when it comes to business. Like I always told my students, you can either work for a company or corporation, or you can OWN the company or corporation. I am all about extreme ownership and entrepreneurship provides me an opportunity to take full control of my life.

Can you share a story about the funniest mistake you made when you were first starting? Can you tell us what lesson you learned from that?

When we started our first business selling door to door we had so many doors slammed in our face that when we finally got in someone’s home and we’re sitting at the table we were like deer in the headlights. I was so good at pitching at the door when we sat down at the table I had nothing else to say. I had already told them everything. It was a rookie mistake!  

What I learned was give enough to peak someone’s interest, but always have a few moves in your back pocket to close the deal. You’re always going to get objected so have as many angles as possible.

 

What do you think makes your company/personal brand stand out? 

I’m Canadian! No, but really being a Canadian in a competitive US market is a great advantage because it gives me an opportunity to show our culture and how we do business. What I teach “how to monetize your brand to generate leads” takes a different angle then just basic lead gen. Our system allows you to align with some of the biggest charitable brands in the world, give them donations, and leverage their networks. It’s pretty awesome! 

At the end of the day, I’m just being me! Some crazy, hardcore, lover Canadian dude! 

 

What’s a quote that you live by? 

“Everyone told me I was crazy, to tone it down, to slow down. Now those same people are asking me how I did it.” 

Connor LaRocque

Continue Reading

Entrepreneurship

Judge Graham: The Man Behind Huge Digital Agency Exits

Published

on

A few weeks ago, I had the pleasure of sitting down with Judge Graham. Judge is a veteran in the digital marketing space and has exited from multiple agencies for hundreds of millions of dollars. We talked about how he got started, his experience, and more. 

 

 

  • Hey Judge, what does your experience in the digital marketing space look like? 

 

 

Judge: After making a high 8-Figure exit from one of my agencies, I moved on to another agency and replicated my processes and helped sell that agency for a 9-Figure exit.

 

 

  • How did you position your agencies to sell?

 

 

Judge: A few pivotal things I teach on were key to positioning to sell. The first is recurring revenue. If your business isn’t generating recurring revenue, you won’t be able to sell it for a lot of money. The second is culture, I worked relentlessly to build a rock-solid culture in every business that I am involved with.

 

 

  • Was selling your agency always the goal? 

 

 

Judge: It was always the original goal to make an exit from my agencies. When starting, your positioning is much different if your ultimate goal is to sell.

 

 

  • What shifts have you seen in digital marketing?

 

 

Judge: I tell all my consulting and mentorship clients this today. In 2019, digital marketing has progressed so much, that we live in the best time to start an agency. The marketplace has become much more educated, and the software has become much easier to use.

 

 

  • What would you tell an agency owner just starting out?

 

 

Judge: Find a good mentor, and position your agency to sell. 

 

 

  • If you were to start an agency today, what steps would you take to secure another big acquisition? 

 

 

Judge: The same process I took in the past, build recurring revenue and a great culture and stop selling tactics, sell revenue.

Continue Reading

Entrepreneurship

How a Kid Selling Lemonade Turned His Entrepreneurial Habits Into A Lifestyle

Published

on

When you observe a major corporation, you most likely see the logo, the product or service they sell, or their marketing ploy. Take Apple, for instance. The iPhone, the MacBook, the classic minimalist design of their storefronts, or their iOS software are the first things that come to mind when the company is brought up. For Henry Westbrooks, he sees the innovator, or the Steve Jobs, behind the creation of the brand. Henry is fascinated by the concept that being an entrepreneur puts power in your hands as the creator. His fascination has lead him to multiple ventures in the business world, and has become massively successful as a result. 

Henry is a licensed realtor in Southwest Florida, the founder of iGrowClub, a digital marketing agency focused on helping clients grow organically on social media to reach their target audience and scale, and is the founder of the Health & Wealth Show, a podcast that focuses on health, wealth, love, and happiness. He has even found success in e-commerce business models, and has affiliates earning between 6-8 figures using the model. His intangible skills include door to door sales, where he has generated millions as a solar energy consultant, high ticket selling, and turning people into repeat customers through building value and pitching products. Henry is without a doubt a well rounded, dedicated entrepreneur who is making waves in the industry. But, Henry’s passion and dedication to making his own way in the business world is nothing new. 

As a child, Henry was already dedicated to selling and working for himself. During his school years, he would sell lemonade and Pokemon cards at a roadside table, host garage sales, and sell food or magazines whenever he could to make money. He was fascinated by seeing money stack up, and has always aspired to becoming wealthy and successful.

His actions speak louder than his words when it comes to Henry’s dedication. After graduating from the University of Buffalo with a BA in Communication and working for corporate radio, Henry was all in on following his passions and becoming successful. He drove from New York to Florida to start his real estate venture right after obtaining his real estate license. After getting involved in the real estate game, he was presented with an opportunity to sell solar across the country in California. Without hesitation, he accepted the offer, packed his things, and drove cross country to take advantage of the opportunity. 

On top of dominating the solar industry, Henry has grown a stellar personal brand and helps brands and companies grow their brands by helping them to identify their mission statements, handle the marketing, and helping with brand development. But, like all successful endeavors, Henry is cognizant of the slow process necessary to gain traction and momentum. He’s very open to detailing the processes he’s gone through to reach his level of success. 

Henry knows that the path to success happens one day at a time. There have been many early mornings and late nights, sacrifice, failures, and changes in his mindset. Finding success as an entrepreneur requires a ton of effort, patience, and grit, and Henry possesses all of those attributes, and his work ethic and drive has allowed him to work at his goals day in and day out to find success in his businesses. The reward of building something that not only generates revenue but helps people is well worth the early days of uncertainty, Henry says. A massive key is maintaining faith in the baby stages of a company, as your big break could come just a few days after you feel like quitting but decide to keep pushing forward.

Today, Henry has a massive amount of knowledge and the skills necessary to be successful. But, starting out, he wished he knew two key pieces of advice: Invest in yourself, and be aware that it all starts with you. You need to take on good debt that results in cash flow, believe in yourself, make daily progress, and trust the long term process. Anyone can become successful once they acquire the right mindset and work ethic, and no one believes in that idea more than Henry. 

Henry can be reached on Instagram @henryaaronwestbrooks, or via email, [email protected]

Continue Reading
Disrupt Week

Join the Newsletter



apple disrupt podcast
spotify disrupt podcast
Google Play Disrupt Podcast
The Disrupt Podcast tells the stories of the world top entrepreneurs, developers, creators, and digital marketers and help empower them to teach others the skills they used to grow their careers, chase their passions and create financial freedom for themselves, their families, and their lives, all while living out their true purpose. We recognize the fact that most young people are opting to skip college in exchange for entrepreneurship and real life experience. This Podcast is designed to give them a taste of that.

Trending

Copyright © 2018 Disrupt LLC